Your tasks

• You will develop and implement Hilcona’s brand communication strategy in Germany and ensure a consistent brand image across all relevant touchpoints.
• You will design, plan and execute integrated communication and marketing campaigns – from the initial idea through to successful implementation.
• You will be responsible for digital marketing, including social media, content and creator marketing, as well as the further development and management of the website.
• You will analyse relevant metrics, measure campaign success and derive data-driven measures for continuous optimisation.
• You will be responsible for the communications and media budgets and will manage agencies, service providers and partners efficiently and in a goal-oriented manner.
• You will analyse relevant KPIs, optimise campaigns using data-driven insights, and manage budgets as well as media and creative agencies.