Your tasks

• You will develop and manage the Hilcona brand both strategically and operationally, working alongside the Brand Manager – from the initial product concept through to market launches and successful marketing.
• You will plan and manage marketing activities, budgets and projects, working closely with internal teams and external agencies.
• You will develop integrated marketing campaigns and implement them successfully.
• You analyse market, competitive and consumer trends, identify growth opportunities based on these, and support the sales team with compelling sell-in materials.
• You ensure that the brand identity, packing and communication materials comply with CI/CD guidelines and regulatory requirements.